Why 4K?

Why 4K?

From 360 to 720 to 1080 and now 4K, the resolution our eyes see is expanding…literally. It wasn’t that long ago we were introduced to HD. On our televisions, computers and even our cell phones. So why do we need the picture to be better, or should I say, prettier!? There are a lot of factors that go into the answer to this question. Electronic companies (Apple, Samsung, LG) grow and innovate like no other which ultimately means out tvs, smartphones, and computers are growing in size and resolution. It won’t be that long until social giants such as Facebook and YouTube are only streaming video in 1080 or higher which is obviously very important for digital marketers.  Walking through your local electronic store, now you see these ultra high definition curved tvs and smartphones that even record in 4K. Technology is growing by the minute so when it comes to digital marketing, you need to stay on top of it. Clients will notice and flock to you as long as you stay up to date and offer a top of the line product.

Check out this short video from Matt Granger at http://www.mattgranger.com/ and maybe you’ll go 4K and never look back!

 

James Palmer
James Palmer
jamesp@kreativelement.com
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