Blog
The Lens Perspective
Unveiling the Impact of Millimeter Variance in Videography As a photographer and videographer, I've come to appreciate the intricate dance between equipment and creativity. Among the arsenal of tools at our disposal, the lens stands out as a versatile instrument...
Using Psychology Theories In Your Marketing Strategies
Are you intrigued by the magic behind successful marketing strategies? Do you ever wonder what makes a product or service “go viral?” Oftentimes, it has more to do with psychology than the product or service itself! Let's dive into the fascinating world of psychology...
6 Solid Tips to Thoughtfully Incorporate AI into Your Content Strategy
Artificial intelligence has come in like a wrecking ball and changed the game for almost every industry, including content creation and marketing. Incorporating AI into your content strategy can enhance efficiency, improve engagement, and drive better results....
Annual Digital Marketing Planning
Where on earth did 2023 go? In 2023, we’ve experienced some crazy things. Meta launched Threads, Twitter turned to X, Apple dropped a new iPhone (shocker!), and Taylor Swift started dating a football player. Although some are excited to see 2023 in their rearview,...
Tips for Designing a High-Performing Landing Page
As a small business owner, one of the most powerful tools in your arsenal is a landing page. An effective landing page is a bridge that connects your potential customers to your business and helps convert them into purchasing customers. However, designing a...
5 Ways to Spark Connection With an Online Audience
Although it can be challenging to connect with an audience when not face to face, the power of social media to bridge gaps and foster meaningful connections is undeniable. From visual storytelling on Instagram to succinct conversations on Twitter, each platform offers...
The Influence of Live Streaming
In this age of digital connectivity, live streaming video has emerged as a transformative force, revolutionizing the way we consume and interact with content. With its real-time engagement, seamless accessibility, and global reach, live streaming has opened up new...
The Power of Your Vote: Supporting Omaha’s Finest Businesses!
It’s that time of year again and we want to extend an invitation to help support some of our clients and favorite local Omaha businesses in the Best of Omaha 2024! For over three decades, Omaha Magazine has brought its readers stories of the city's most fascinating...
7 of the Most Common Social Media FAQs- Answered
We all know that social media is a game-changer for businesses, but sometimes even the bigwigs need a little help understanding the nitty-gritty of it all. From beginner interns to CEOs, we've got you covered with answers to the most common social media questions...
Unveiling Visual Harmony: Exploring the Principles of Design in Photography
Photography is not only about capturing beautiful images but also about creating visual compositions that engage and captivate the viewer. To achieve this, photographers can draw inspiration from the principles of design.
3 Hacks for Repurposing Your Blog Content
Repurposing your blog content across various digital platforms is an excellent strategy to increase your visibility, gain more followers, and enhance your credibility — providing you not only with a great way to save time but also an opportunity to reach a wider audience.
The Difference Between Content Quantity and Quality
When it comes to content creation, there is a lot of debate about the importance of quality versus quantity. Many people believe that more content is better, while others claim that the quality of your content is what really matters. In reality, it’s not one or the...
Streamline Your Content Creation Process With ChatGPT and SEO Techniques
For many, including myself, getting started on writing copy is a challenge. In high school and college, I would simply put words down as fast as possible so I could edit later. However, when you have several tasks to complete, trying to simply get words down on paper...
Ways to Humanize Your Brand on Social Media
In the new age of social media, we are seeing levels of human transparency that we have never been exposed to before. Now, in almost real-time you can see what your friends ate for breakfast, the presents they received for Christmas, or what kind of coffee they just...
2023 Marketing Outlook
As Ke enters its 11th year in the digital marketing space, it’s pretty crazy to think about how much the industry has evolved in that time. When you look at just Courtney and I, we account for over 25 years in the digital marketing industry. To say that we have seen a...
Copywriting: The Key to Connecting With Your Audience
Have you ever scrolled through social media and stumbled upon a post that was so relatable and found yourself sharing it to your story or giving it a like? Ever bought the “hottest” item after reading an article compiling the items you don’t want to miss out on or...
Let’s Talk Local
With many unforeseen worldly circumstances over the last three years, we have seen a tremendous shift in the desire and promotion of supporting local businesses. Without this movement, many mom-and-pop shops wouldn't have survived. Here at Ke, we support over 400...
Do You Know Your Audience?
Social media allows us to reach the public with ease and convenience. From informative posts to promotional offers to entertaining content, social media platforms allow businesses to keep their followers informed and engaged. However, no matter how great the content,...