Archive for Author: admin

KE’s new camera toy: The DJI Osmo

Our new smooth and steady run and gun camera – the DJI Osmo. We thought this would be a fun and unique filmmaking tool to have for real estate video tours. With one of our newer services we offer, Matterport, an add on we have for this service...

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INTRO: Meet Mike!

HELLO! Hey everyone – it’s Mike – and I’m one of the newest members of the KreativElement team! I recently joined the fine folks down here at the Mastercraft building as their Director of Design, and I’m excited to be in the mix. I thought it would be best...

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Thoughts on the Every Man Video

These days – every Joe Blow with an iPhone, a GoPro, or starter DSLR kit thinks they are the next Stanley Kubrick. Which is great to an extent, don’t get me wrong – working as a creative I wouldn’t want anyone to suppress their own creativity or passion. But...

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Some Quick Tips for Editing in Premiere Pro

Editing is crucial to video. Without a solid edit with decent perspective, your message will be lost. There are many different editing programs to use, but most companies use either Final Cut Pro or Adobe Premiere. KE uses the latter, and we are pretty versed in tips and tricks...

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90% of Mobile Searches Lead to Action

Retailers are pushing the virtual envelope every chance they get, becoming significant contributors to the global and local economies. The projected e-commerce spending in the USA this year alone, according to Forrester Research, is a jaw -dropping $262 billion. That’s a “B” folks! Internet professionals need to create strategies...

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Firework Photography 101

The fourth fell on a Thursday this year, and a number of people are celebrating tonight and even this weekend. Fireworks can be a really fun thing to capture in photography; so here are a few basic tips on getting a good shot of those big sparkly explosions of...

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The Importance of Video

Did you know? You are 53x more likely to appear on page one of Google’s search results if you have video on your website. (source: Forrester) Not only will video help set you apart from your competitors and make you look like the expert in your field; it will...

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3 Things to Keep in Mind in Video Production

1.  B-Roll Can Be Your Savior : When interviews go bad, when your piece is boring, when you just need something to spice up an edit, B-roll can almost always save the day when you’ve got nowhere else to turn. Shoot everything you can related to a topic when...

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Compositional Guidelines

As we’ve finished up preparing for our New Media Training Courses (http://kreativelement.com/the-training-element/) – I thought I would touch base on something we broach during the course, just to give you a taste of what to expect. Here are some basic guidelines for setting up your composition within the frame,...

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