How to Win in the Age of the Customer

Whether you read a lot of articles about marketing today or not, you’re probably aware of a general shift in the way companies talk to the public about their product

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How Blogging Helps Your SEO Rankings

Here at KE we like to talk about the human side of blogging. It’s really important to us and our mission of communicating your brand’s identity and adding value to

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Marketing via Storytelling: How and Why We Do It

As a small digital marketing company, it is our goal to accurately and compellingly tell our clients’ stories. But what exactly does that mean? For Boomers and Gen X’ers who

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Forget ‘B2B’ and ‘B2C’ Marketing. Introducing H2H.

Hello, fellow human. I assume you came here to either learn about KreativElement or to do a little research on the current state of social media and content marketing. That’s

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Advertising Fatigue: What It Is and How You Can Beat It

In thinking about marketing today, what works and what doesn’t, I’ve become obsessed with the idea of “advertising fatigue.” It describes the feeling of apathy or distrust that so often

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What Worked Then Won’t Work Now: Reaching Non-Profit Donors in 2016

The ever-changing usage of the Internet provides more opportunities today than were available 20, even 10 years ago – supporters can now follow your every word instantly, people can donate

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Why choose Cine Lenses for Video

For those of you who have never heard the term “Cine Lens,” you can pretty much assume what they are used for, and that is cinema or motion pictures or

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The Marketer/Consumer Disconnect: What It Is, How to Spot it, and How to Fix It

Washing your hands. It’s something we’ve been taught to do since we were kindergarteners. It’s a cheap, simple, effective way to help keep yourself healthy. Hand washing has been proven

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Telling Your Story

Every business has different elements to their story. At KreativElement we pride ourselves on capturing all of your business elements with a variety of services. Do you want your space

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A Little About the Newbie at KE

Hello readers! I’m Corrie, one of the newest members of KE. I started off as a video production intern last summer and then was hired on part-time as a video

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