What Are Your Pain Points?

“So, what would you say you do here?” Though this quote brings to mind a favorite scene (above) from the all-time classic comedy, Office Space, it also does a nice job of introducing today’s blog topic. The question I want to discuss for prospective clients and even fellow or future marketers

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How to Write a Killer Headline

If your brand is active online today, blogging regularly should be near the top of your marketing to-do list. Regularly publishing content provides a regular stream of value to your audience and makes you increasingly visible to the SEO gods. But even if you’ve written a brilliant post, it won’t reach

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How Blogging Helps Your SEO Rankings

Here at KE we like to talk about the human side of blogging. It’s really important to us and our mission of communicating your brand’s identity and adding value to your audience. We have real human writers with real voices who communicate your ideas to real people. But there’s another

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