Why is Google Calling Me?

Well, they’re probably not. At least once a month someone calls or emails to ask us why Google is calling them, what action they need to take, and how to make it stop. These calls can become quite frequent and annoying, especially when you don’t know if they are legitimate.

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A Brief History of SEO & How Paid Search Advertising Can Help Your Rank

Since the beginning, search engines have wanted to guide users to the most relevant content available. Typically, they did this by matching a search term to words within a web page. People abused this system by using a technique called “keyword stuffing” to fool the algorithm to bring up their

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Google + vs Google My Business

What’s the difference between my business’ Google+ page and its Google My Business Page? Which one should I keep updated? Which one should I post updates to?  We get these questions a lot, because although we love us some Google, they didn’t do a great job at rolling out these important social media tools to businesses that can

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How to Market to the Younger Generation.

Hello, I’m Abigail one of the newest employees at KE. I prefer to be called Abbie, but will answer to anything. A fun fact about me is that I am the youngest out of the whole KE team! Today, I’m going to talk about my generation, how we use social

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How Blogging Helps Your SEO Rankings

Here at KE we like to talk about the human side of blogging. It’s really important to us and our mission of communicating your brand’s identity and adding value to your audience. We have real human writers with real voices who communicate your ideas to real people. But there’s another

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