Where Have All the Instagram Likes Gone?

Do you find tracking and comparing your Instagram likes stressful? Yeah, neither do we. Likes are one of our favorite metrics of audience engagement. However, the powers that be of

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3 Ways To Leverage Facebook For Small Business Saturday

Small Business Saturday is right around the corner! It’s the biggest day of the year for a lot of local store owners which is why you need to begin preparing

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Reputation Management Because… People Can Be So Mean!

People can be so mean on social media. Don’t believe us? See for yourself!   Your online reputation can be your strongest asset, and it can be your biggest liability.

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Small Business Social Media Marketing 101

We get it; your business is your baby. You want it to grow and be successful, but like a lot of parents, you’re not exactly sure which strategy will get

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Google + vs Google My Business

What’s the difference between my business’ Google+ page and its Google My Business Page? Which one should I keep updated? Which one should I post updates to?  We get these questions a lot, because although we love

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8 Insanely Simple Things You Can Start Doing Today to Increase Business

If you’re reading this, you’re a business owner, and if you’re a business owner, you probably feel like you’re too busy to even be reading this. You’re not! It’s a

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What You Should Know About Facebook Page Changes

It’s safe to say that Facebook is in crisis. It remains to be seen however, whether they are working through a crisis of identity or a run-of-the-mill PR crisis. Whatever

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Putting the Pieces Together: Digital Marketing in 2018

For many small and medium-sized businesses, digital marketing can feel like a puzzle. And in many ways, it is similar. Though you’ll often hear people talk about their social media

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Facebook Business Reviews FAQs

Right out of the gate, 72% of consumers trust online reviews as much as personal recommendations. That alone should tell business owners that Facebook reviews matter and they matter a

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