Did you realize that 88% of consumers trust internet reviews as much as personal recommendations? Improving your ratings increases the likelihood that a Google searcher will click on your firm’s website after finding it. Google is the most popular search engine in the world, and businesses that have a strong presence on Google often see more success than those that don’t. One of the best ways to improve your Google ranking and increase traffic to your website is by getting more reviews from customers. In this blog post, we will discuss how you can get more reviews from your customers and improve your business’ visibility on Google!
Set Up for Success
Be sure that your Google Business Profile is complete, accurate, and posted to regularly. Once you have your GBP profile lookin’ good, you should add the Google icon anywhere and everywhere. This link should appear on your site, your email signature, and your other social outlets.
Ask for Reviews in Person
Have you ever had a fantastic discussion with a customer in your business? You’ve just completed a great support call in which the client was overjoyed. There are many chances to ask for Google reviews throughout your interactions with consumers.
Ask for Reviews Digitally
Use all of the digital marketing arrows in your quiver. There are several avenues you can take to solicit reviews when it comes to digital marketing. We suggest creating a couple of simple graphics with one call to action, “Leave a Review”. You can then resize this image easily using free online tools like Canva.
Social media outlets are fantastic for interpersonal marketing and transparency. Post a screen capture of your finest review, along with instructions for customers to provide their own comments. Remind your audience that this is an opportunity for them to introduce someone else just like them to the advantages they receive from your business.
Another effective method to increase Google business reviews is to utilize email marketing, whether it’s personalized messages or a larger blanket campaign. Just be clear in your request. There’s nothing wrong with asking them to do anything that will benefit future customers. Plus, you’d be surprised at how willing happy clients are to provide a review when you make it easy and quick for them to comply with your request. As long as the process is straightforward and you make it rapid and simple for people to fulfill your needs, you’ll almost certainly get warm responses.
Fact: 86% of consumers are willing to write a review.
Not Sure How to Ask?
We get it, it can feel a little unnatural to ask people to rate you. We have a lot of clients who simply don’t know how to ask. Here are some great bits of copy you can cut and paste from Wordstream.
- Reviews on Google help us to help more people like you. When you have a minute, please share your feedback about our business!
- Got a minute to review us on Google? We’d love to get your feedback.
- Thank you for choosing our business! Let us know how we’re doing by dropping us a quick Google review!
- We appreciate your input! Help us continue providing the best service by posting a review on Google.
- Leave us a quick review on Google! This helps people who need our help to find us.
It’s no secret that Google reviews matter to potential customers. Most people read online reviews before trying a new product or service, so even if you have great marketing, your reputation can make or break whether someone decides to do business with you. If your current customers leave positive feedback, it will encourage others to try out your company. Your online presence is more important than ever before.