we use stories to make your business come alive
We transform your product or service from a one-dimensional commodity in the mind of your target audience into a three-dimensional solution that they can connect with or imagine using in their own lives. Video done right can make your business or organization unforgettable. We do video right by understanding your organization, your goals, and your target audience. Then, we decide what kind of storytelling will resonate best with that audience. It could be documentary-style, humorous, or emotional. It may star you, actors, your customers, or a spokesperson. It’s all about finding the right way in so you get the most out of your investment.
There are a lot of pieces involved in developing a compelling video but at KreativElement our extensive experience has taught us how to be a lean, mean, production machine, depending on your budget and expectations.
Laying the right groundwork is essential to developing a great video. Pre-production is where we figure out the best game plan for your business. We decide on the video concept, the look/feel and style, we write the script, cast if applicable, decide on location and set, and lock down all the other details involved with how the actual video is going to look, sound, and perform. Sometimes this includes story-boarding the process for a more visual guide.
We’re rolling! Now that we have the road map developed in the pre-production stage, it’s time to put it all together in front of the cameras. This is where our professional crew does what they do best – film a great video.
If production is putting all the ingredients together to bake the cake from the recipe developed in pre-production, then post-production is putting the icing on that cake and making it look irresistibly delicious. Our post-production kicks in to shape your story, handle color-correction, record any voice overs, clean up the audio, add music, create graphics and in general make sure your video looks exactly like we planned in pre-production. It’s at this stage that you’ll see the first cut.
Once you’ve seen the first cut, you’ll have a chance to share your thoughts with us. There are two rounds of revisions allowed at this stage, within reasonable expectations and within the scope of the original video concept.
With the final cut complete and your approval signed-off, we create high quality files of your video that can be used for a variety of formats, be it for the web, social media or anything else decided on.
We’re living in a world where we interact with digital media and graphic design daily. Get more out of your social content by giving it some life! We can develop animated GIFs for your website or social channels, or create a full-fledged animated video commercial. We’d love to put your story in motion.
social media videos
Let your audience know you’re real. Make announcements, give information, lead a community. Be authentic and have fun doing it through video.
Pitch your services, mission, or any detailed process in a few minutes with an animated explainer video. Pairing a well scripted message with characters, and graphic visuals can create an engaging experience. We’ll blend various forms of media to create a memorable video product for your audience.
Repeatable process videos are perfect for speeding up employee training or offering clients the resources they need to optimize your products or services. These videos cover all the details for you, leaving more time for you and your team to do what you do best. Repeatable process videos are great for sales teams, technical training, client introductions, FAQs, and more!
Use an overview video to convert an audience of strangers into friends with the same mission. These videos allow you to showcase your story and passion for your organization and purpose.
Build trust by showcasing authentic experiences. Show your audience you care what they think, that your services and products are worth talking about. Testimonials are great for building mutually beneficial relationships through dual promotion.
Deliver your message across channels. Motivate action. Market your mission. From short ads, to campaigns, disrupt the norm. Get the attention you deserve with high quality ideas, video, and execution.
Build the hype or excitement around a product, service or event by shooting a video with a little bit more pep in its step. Here is an example of a promo video for our client Joe’s Karting.
Ke loves nonprofits and has worked with over 75 nonprofit and charity organizations in the last few years. Nonprofits have a need for video in many different areas such as events, donations, explaining the mission, recruiting volunteers and sharing stories of lives changed.