3 Ways To Leverage Facebook For Small Business Saturday

Small Business Saturday is right around the corner! It’s the biggest day of the year for a lot of local store owners which is why you need to begin preparing now. Keep reading for 3 simple ways you can leverage your Facebook page to promote any sales you may be

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Why Invest In Mid-Roll Video Ads

Have you wanted to invest a bit more in video advertising but not sure where to publish them? Here are some reasons why you should invest in mid-roll video ads. If you haven’t heard or know what a mid-roll video is, no worries we can introduce you. A mid-roll video

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Reputation Management Because… People Can Be So Mean!

People can be so mean on social media. Don’t believe us? See for yourself!   Your online reputation can be your strongest asset, and it can be your biggest liability. With the rise of social media and review sites like Yelp or Angie’s List, comes yet another responsibility for business

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Square Videos For Social Media

It’s good to be square. Instagram made square popular, but mobile content consumption has made it prom queen. Why? Geometry. Statistically speaking, you’re probably reading this on your phone. In early 2017, the scales tipped from more people viewing social media on a desktop to using their phones. The trend

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Small Business Social Media Marketing 101

We get it; your business is your baby. You want it to grow and be successful, but like a lot of parents, you’re not exactly sure which strategy will get you there. In theory, small business social media marketing is simple, right? Even your grandma is using Facebook. However, the

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Create Content That People Will Actually Read

As Bill Gates said, content is king. But how many times have you scrolled past a Facebook post or website page because it was confusing and hard to read? Your content marketing should be informative, clear, and concise. And even if your business is on the smaller or informal side,

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Google + vs Google My Business

What’s the difference between my business’ Google+ page and its Google My Business Page? Which one should I keep updated? Which one should I post updates to?  We get these questions a lot, because although we love us some Google, they didn’t do a great job at rolling out these important social media tools to businesses that can

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Social Media Myths BUSTED!

When it comes to social media, we’ve heard it all! And some of those things floating around in the vast expanse of the interwebs are just plain false. That’s why we’re here to smash a few of those pesky fables that keep coming back. So sit back, relax, and… Let’s

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How do you decide what is relevant to your audience?

Engaging your audience through social media is a great way to build a fanbase for your brand.  But… what are some of the time-tested, proven social media engagement tactics that have worked for others? Scheduling social media content You can schedule many kinds of engaging social media content. Types of content can include

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The Benefits Of Social Media For Business

Through discussions with many potential clients, I’ve realized that most are interested in using their social media presence to drive sales or, more specifically, getting the phone to ring. And that’s great, it really is. Social media can be a wonderful tool to help drive sales, but it can be

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