How the Huskers Use Social Media to Win the Recruiting Game

In Nebraska, there’s nothing bigger than Husker football. On game days, Lincoln’s Memorial Stadium becomes the third largest “city” in the state and grocery stores from Omaha to North Platte are so empty it might as well be the middle of the night. The history of the Huskers brand (and

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Giving Day Marketing Strategy

Omaha Gives is coming up soon (May 22!), so we think it’s about time we talked about your giving day marketing strategy. Giving days are a wonderful way for non-profit organizations to connect with the community. However, to maximize the benefits, you need to have a giving day marketing strategy

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3 Ways To Leverage Facebook For Small Business Saturday

Small Business Saturday is right around the corner! It’s the biggest day of the year for a lot of local store owners which is why you need to begin preparing now. Keep reading for 3 simple ways you can leverage your Facebook page to promote any sales you may be

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Why Invest In Mid-Roll Video Ads

Have you wanted to invest a bit more in video advertising but not sure where to publish them? Here are some reasons why you should invest in mid-roll video ads. If you haven’t heard or know what a mid-roll video is, no worries we can introduce you. A mid-roll video

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Reputation Management Because… People Can Be So Mean!

People can be so mean on social media. Don’t believe us? See for yourself!   Your online reputation can be your strongest asset, and it can be your biggest liability. With the rise of social media and review sites like Yelp or Angie’s List, comes yet another responsibility for business

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Square Videos For Social Media

It’s good to be square. Instagram made square popular, but mobile content consumption has made it prom queen. Why? Geometry. Statistically speaking, you’re probably reading this on your phone. In early 2017, the scales tipped from more people viewing social media on a desktop to using their phones. The trend

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Small Business Social Media Marketing 101

We get it; your business is your baby. You want it to grow and be successful, but like a lot of parents, you’re not exactly sure which strategy will get you there. In theory, small business social media marketing is simple, right? Even your grandma is using Facebook. However, the

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Create Content That People Will Actually Read

As Bill Gates said, content is king. But how many times have you scrolled past a Facebook post or website page because it was confusing and hard to read? Your content marketing should be informative, clear, and concise. And even if your business is on the smaller or informal side,

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Don’t Make These Web Design Mistakes

As a business, your website is your face to the world. It’s often a customer’s first impression of your business, meaning how it looks and performs can help them form either a positive or negative impression of your business. If you’re looking to make a positive impression (isn’t everyone?), avoid

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